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Showing posts with label infographics. Show all posts
Showing posts with label infographics. Show all posts

Wednesday, 14 November 2018

SEO For Beginners - How to Rank High In Google? – Part 3




An ever increasing number of individuals have a blog or are thinking of starting one.  Are you wondering what will increase blog traffic and what will make your website stand out?  Read on for some great tips in this article.  It’s in 3 parts.  Welcome back to part 3.  Today we look at Using Striking Visuals, Keeping Design in Mind, Posting Often, Creating Action, Adding Personality, Using Social Media, Analyzing Results and final tips on how to increase blog traffic.  Let me know what you think with a comment below.

How to Increase SEO Blog Traffic by Making Your Website Stand Out – Part 3
Use Striking Visuals
To help your blog stand out, you should be adding visual content. Research shows that people can remember 65% of visual content after three days compared to only 10% of written content.
You can implement visual content in your blogs such as:
·        Infographics
·        Images
·        Pictures with Quotes
·        Graphs and Charts
·        Gifs
·        Videos
·        Memes

Keep Design in Mind
When it comes to design and visuals, you also want to make use of white space. Most people scan when they read online. Effective use of white space makes your content easier to read.
Post Often
When you decide what content to write, you should stick to a regular posting schedule. You can use a content calendar and auto-schedule your posts.
How often should you post? The number depends on many factors including your industry, the size of your team, and your budget.
However, what is more important is that you post consistently and with high-quality content. Readers will prefer 1 useful blog post over 4 fluff pieces.
Create Action
To make your blog stand out, you want to drive your readers to take action.
If you’re a DIY home improvement blog, you want your readers to actually follow through on your home projects and come back and comment about how your tips helped. If you’re a recipe blog, you want your readers to try your recipes.
Add Personality
Your blog can be a great opportunity to build your brand and make your site stand out. By having a unique style, you can add personality to your blog and separate yourself from your competitors.
You can give your blog a personal touch by responding to comments. This is a great way to engage with followers and answer any additional questions or concerns they have. You can also host Q and A sessions.
These are great ways to show the human aspect behind your business and connect with your audience.
Use Social Media
You can leverage your social media network to share your blog posts and engage followers.
To promote your blog, you can run contests or promotions. You can also use paid ads to target users that may be interested in your content.
Leverage social media to ask your followers questions and get ideas for new blog content.
Another tip is to add social media sharing buttons in your posts, so readers can share them instantly.
Analyze Results
To see the results of your work, you should analyze your web traffic through tools such as Google Analytics. You can find out which blog posts performed the best in terms of web traffic or conversions.
When you see that certain blog topics perform better than others, you can use that information to refine keywords and create future topics to draw in more readers.
Analytics can also show you what’s not working and what you need to improve.
Our Final Tips for How to Increase Blog Traffic
To learn how to increase blog traffic, you have to focus on your audience and build a relationship with them. You want to do this by creating content that will have readers coming back to your blog and wanting more.
To learn more about increasing your blog traffic, read our digital marketing blog.

Source: By Dale Harris

Friday, 11 May 2018

Want to know how to go viral with a Facebook post?


So you want to go viral on Facebook?  Check out this video. 46,852 views says it all!
So you want to go viral. It could be for future fame, financial gain, or because you really believe in your message.
All three desires are worth their own merit and can be the driving force behind your viral Facebook post. And all three can be a reality for you if you follow these tips!
Read on to figure out how to use Facebook to your advantage and get your name or message out to the masses.
1. Creating a Viral Facebook Post: The Hook
You can’t have a viral Facebook post without a topic. The topic and how it’s worded is going to be the “hook” that catches your readers. If the information is not of interest to them, they will keep on scrolling, looking for something better.
The title of your post, or the linked image, will be the first thing your audience sees and notices. Creativity, humor, or shock value matter.
The reader’s first taste of the article or post should be relevant to them and give them a taste of what they may be in for when they begin to read. Many people are not going to become engaged in an article that doesn’t interest them in some way. This means they likely won’t share it, hindering the likelihood of a viral post.
2. Images Are Your Friend
Images and infographics are also another great tool. Something visually pleasing and related to your article will entice the reader to share this great article or piece of information they’ve found.

Using visually pleasing components in your post will allow for the reader to remember what you say and take away some cool statistics or information. When information is paired with memorable images, the likelihood of the reader retaining the facts increases.
When posting to your own page, Facebook covers are equally important. These photos will draw the eye into your page and make people curious as to what you have to say.
3. Be Clear and Concise
Regardless of what age your main audience is, it’s no secret that the age of computers and smartphones has shortened the attention span of most readers.
When composing a post that you want to be shared over and over again, keep this in mind. Unless doing in-depth research, people are not going to be engaged in an extremely lengthy article.
They want facts and bullet points, and easy to read information. Don’t dumb it down too much, but keep in mind the vocabulary you use, as well as the topic at hand.
4. Ask and You’ll Receive
If you find that you’re still having a hard time getting your information or post out there to the masses, it might be time too take a look at social media influencers.
There are a couple ways to go about using these accounts that have tons of followers, but the easiest two are going to be joining in relevant conversations, or flat out asking for a mention of a quote.
Just being able to associate your post with this type of account should drive traffic and shares.
The Line & Sinker
Overall, creating a viral Facebook post isn’t incredibly hard. But it does require a good bit of thought and effort.
The other component is somewhat luck of the draw, but if you include these tips in your next attempt to go viral, you may just have some of that good luck.
If you need ideas on creating content that is strategically shareable, check out a few posts on content marketing.

Source: Dale Harris

Saturday, 5 May 2018

Reddit Marketing 101: How To Drive INSANE Traffic With Reddit!




  
How to Increase Blog Traffic for Your Business


Would you like to know how to increase blog traffic?
Blog traffic can mean big business. About 47% of buyers tend to read 3-5 articles before making a buying decision. To get them to buy, you have to get them to visit your site first.
Keep reading to learn how you can get more traffic to your blog.
Use Analytics & Webmaster Tools
If you want to know how to increase blog traffic, you have to know your baseline or starting point.
The only way to do that is with data.
If you don’t already have Google Analytics or Google’s Search Console set up, that is the first thing you should too.
You should also get connected to Bing’s Webmaster Tools.
These tools will give you insights as to how much traffic you’re getting and where it’s coming from. You’ll also see how long people spend reading your blog posts.
Know Your Audience
Another way to get more traffic to your blog is to research topics your audience is interested in. You can do that by researching questions posted on Reddit and Quora to get ideas.
For example, if your blogging about personal development, you might find that a common theme is that people are looking for ways to be more productive.
You can then write out content ideas based on productivity. You can also take that a step further and get content and keyword ideas from this keyword research tool.
You can also look at Buzzsumo to see the headlines of the most viral articles to see what people are sharing.
This will help you get content ideas that your readers are interested in and make them SEO friendly and shareable.
Write Guest Posts
Did you come across sites in your research that welcome guest posts?
Maybe you saw a site that shared the same target audience as yours, or there was a thought leader’s site in your industry that welcomed posts.
This is an excellent opportunity to expose your work to more people and get valuable backlinks to your site.
Just be sure that the sites are more popular than yours. Otherwise, you won’t get the traffic or backlink benefits.
Expand Your Audience
One way to increase blog traffic is to expand your audience. You can do that by making your blog friendly to international audiences.
Let’s say you have a blog post on how to increase blog traffic in English. You’ve been learning enough Italian to be able to translate that to “scrivere un blog di successo.”
You’ve just opened the door to a brand new audience and an opportunity to get more blog traffic.
Don’t worry if you feel overwhelmed by the thought of having t translate your entire site.
The great thing about WordPress is that there’s a plugin for everything, translation included.
Create a Great User Experience
As a blogger, you have to create an excellent user experience. That means having a site that’s easy to load, easy to use and readable across many devices.
This point is often overlooked by bloggers, but what they don’t realize is their site could be costing them traffic.
People want and expect fast websites. Up to 40% of people will leave your site if it takes longer than 3 seconds to load. To make matters worse, if you’re blogging for an e-commerce site, 79% of shoppers will never return if they think your website is slow.
The first thing you should do is check your site’s speed. There are a couple of tools to use to do that, from Google’s Page Speed Insights and Pingdom.
Both tools will tell you if your site is slow and what you can do to fix it. Sometimes, it can be as simple as compressing images. Other times, you might have to adjust the code.
Use Images in Your Posts


Would you like to know how to increase blog traffic with visuals?
The use of images is part of the user experience, too. When you use images, you increase the chances of the article being shared.
The images used have to be relevant to the content and add to the article, not take away from it. Infographics are a great tool to use if your content has a lot of data.
People like to read statistics, but they tend to process them visually. That’s why infographics are so powerful. Readers can quickly look at the graphic, process it, decide it’s interesting, and share it.
That, in turn, will generate more traffic to your blog.
Use Content Aggregators & Syndication
One simple way to increase traffic to your blog is to list it with content aggregators.
These are tools that other people looking for great content to share use to curate articles to post. Sites like Alltop, Feedly, and RightRelevance are popular content aggregators.
Social Media & Email Marketing

Social Media Examiner found that 81% of marketers who used social media for just 6 hours a week found that website traffic increased.
That’s just about an hour a day to increase traffic to your blog.
The one thing to note here is that you don’t have to be on every social network. You just need to be on the networks that your target audience uses.
If you have an email list, you also want to stay connected with them throughout the buyer’s journey. Most of the people who visit your website won’t be ready to buy.
You can stay top of mind by blogging and emailing your list. This gives them a reason to visit your website again and again.
With email marketing, you’re increasing traffic, and you’re nurturing prospects, which increases the likelihood they will buy.
How to Increase Blog Traffic
Getting more readers to a blog is a consistent challenge for many bloggers.
However, it doesn’t have to be harder and just as time-consuming as writing the content itself. As long as you focus on the reader you’ll get more traffic in no time at all.
Make sure your website is fast and easy to use, and write top-notch content that’s your readers will be interested in and keen to share.
That’s how you increase traffic to your blog.
Source:  Dale Harris  https://www.articlecity.com/blog/how-to-increase-blog-traffic-for-your-business/