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Showing posts with label social media influencers. Show all posts
Showing posts with label social media influencers. Show all posts

Thursday, 27 September 2018

Cha-Ching! 5 Low-Cost Marketing and Advertising Ideas – part 1




Are you in business working on a small budget for advertising?  Are you looking for low cost marketing and advertising ideas?  Read on to get some great tips from these 5 great ideas over the next 2 days.  This article will cover ideas 1 – 3 today.  Come back tomorrow for ideas 4-6.  I always love comments so leave a comment below to let me know how useful you find this article.

Cha-Ching! 5 Low-Cost Marketing and Advertising Ideas – part 1
Are you advertising on a small budget?
If you are, chances are that you’re always looking for new ways to advertise without spending much. But trying to do so can be difficult if you don’t know where to start.
And if you don’t advertise well, you may not see the business you desire. This could lead to bad results.
There’s no doubt that having great cheap advertising strategies is important. Lucky for you, we’ve listed five ideas to help you get started.
Read on to learn how.
1. Social Media Influencers
If you haven’t heard yet, social media influencers are the new way to advertise. Influencers are people who have amassed a large number of followers on social media.
To use this outlet, you pay or give a free product to an influencer. Then, they post about your company on social media. This is a cheap and quick way to advertise to thousands.
2. Social Media Advertising
Another cheap advertising strategy is to advertise on social media. While posting on social media is good, you can also pay to make sure people see you.
You can create an advertisement for a specific demographic of people. Social media will even let you pick what interests you want your consumer to have.
This strategy can become expensive if you try to advertise to a lot of people. But you can spend very little money and still reach thousands.

3. Referral Program
You should try creating a referral program if your customers love your business. For a discount or free item, customers will be happy to tell their friends about you.
This strategy doesn’t stop after helping you find new customers. A referral program will also make your clients more loyal to you
Source: by Dale Harris

Friday, 11 May 2018

Want to know how to go viral with a Facebook post?


So you want to go viral on Facebook?  Check out this video. 46,852 views says it all!
So you want to go viral. It could be for future fame, financial gain, or because you really believe in your message.
All three desires are worth their own merit and can be the driving force behind your viral Facebook post. And all three can be a reality for you if you follow these tips!
Read on to figure out how to use Facebook to your advantage and get your name or message out to the masses.
1. Creating a Viral Facebook Post: The Hook
You can’t have a viral Facebook post without a topic. The topic and how it’s worded is going to be the “hook” that catches your readers. If the information is not of interest to them, they will keep on scrolling, looking for something better.
The title of your post, or the linked image, will be the first thing your audience sees and notices. Creativity, humor, or shock value matter.
The reader’s first taste of the article or post should be relevant to them and give them a taste of what they may be in for when they begin to read. Many people are not going to become engaged in an article that doesn’t interest them in some way. This means they likely won’t share it, hindering the likelihood of a viral post.
2. Images Are Your Friend
Images and infographics are also another great tool. Something visually pleasing and related to your article will entice the reader to share this great article or piece of information they’ve found.

Using visually pleasing components in your post will allow for the reader to remember what you say and take away some cool statistics or information. When information is paired with memorable images, the likelihood of the reader retaining the facts increases.
When posting to your own page, Facebook covers are equally important. These photos will draw the eye into your page and make people curious as to what you have to say.
3. Be Clear and Concise
Regardless of what age your main audience is, it’s no secret that the age of computers and smartphones has shortened the attention span of most readers.
When composing a post that you want to be shared over and over again, keep this in mind. Unless doing in-depth research, people are not going to be engaged in an extremely lengthy article.
They want facts and bullet points, and easy to read information. Don’t dumb it down too much, but keep in mind the vocabulary you use, as well as the topic at hand.
4. Ask and You’ll Receive
If you find that you’re still having a hard time getting your information or post out there to the masses, it might be time too take a look at social media influencers.
There are a couple ways to go about using these accounts that have tons of followers, but the easiest two are going to be joining in relevant conversations, or flat out asking for a mention of a quote.
Just being able to associate your post with this type of account should drive traffic and shares.
The Line & Sinker
Overall, creating a viral Facebook post isn’t incredibly hard. But it does require a good bit of thought and effort.
The other component is somewhat luck of the draw, but if you include these tips in your next attempt to go viral, you may just have some of that good luck.
If you need ideas on creating content that is strategically shareable, check out a few posts on content marketing.

Source: Dale Harris