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Showing posts with label entrepreneurs. Show all posts
Showing posts with label entrepreneurs. Show all posts

Wednesday, 15 August 2018

Linear income vs residual income



Would you rather have a linear income or a residual income?  If you don’t know the difference read on.  This could transform your life and it’s why many entrepreneurs pursue their business dreams.  Let me know what you think and leave a comment below.

Linear Income vs. Residual Income: Knowing the Difference Will Change Your Life!

If you don't know the differences between linear income and residual income, then you definitely need to spend five minutes and read the remainder of this article. Knowing the difference will change the way you think, in return, changing the decisions you make and ultimately change your life from this day forward. 

These income concepts are what divide the rich and the poor, the wealthy and the struggling middle-class, the knowledgeable and the ignorant. Linear income and residual income are the two ways that people make money in the world. This article will show you which income concept is best, or let's just say, preferable.

First off, let's address what is understood to be linear income. Employees, independent contractors, and self-employed business owners make up the linear income bracket. Linear income earners are only paid for the specific time expended, or paid directly proportional to the number of hours invested in their job. Linear income earners must be physically present or "clocked in" to get their paycheck.

Now here's the biggie! Linear income earners cannot leverage their time and efforts. Leveraging is what creates the wealthy/rich social class, and the absence of leveraging is what creates the middle to impoverished social classes. I will discuss leveraging in depth when we talk about residual income earners.

Linear income earners can be fired or "down-sized" at any time. For example, an employee could be the perfect worker within their company. But now a bigger and better company has bought out (acquire and merge) the smaller company, and the bigger company now "downsizes" several workers of the original company. What's sad in this situation is you were the perfect employee, but because you were working for the wrong company at the wrong time, you are now out of a great job with great benefits. You have no control whatsoever of the situation.

In addition, in the linear income bracket, the height of your success is determined by your boss, not you. You have very little control of your achievement within the company that employs you. You must work and hustle in an effort to be recognized as valuable to the company, but only for your superior to get the credit for your work and hustle while you remain in your current position. That sucks doesn't it!

If you're self-employed, you do have control of your personal achievement which is great, right? Now tell me this, what happens to your business if you're in a car accident and/or hospitalized, and it takes you three months to reach full recovery? Because you're self-employed, you'll more than likely miss that money!

Let me ask this question. As a linear income earner, can you pass your job down to your children or grandchildren? I don't know too many jobs that allow you to do that. And even in the corporate world, in order to be promoted, your superior either has to be promoted or demoted.

In summary, linear income earners have little control of their success, they live paycheck to paycheck, they can be fired at any time, they cannot pass their job down as an inheritance, and they are participants of the "dog eat dog" world which thrives on the destruction of co-workers' and superiors' reputation in order to receive promotion.

Now, the alternate income bracket is the residual income earmer. I'll let you decide which the better of the two is. 

Residual income earners consist of business owners, network marketing associates, and investors. Their income continues to be generated after the initial effort of building the business has been expended. Residual income earners don't worry about "clocking in," they can be absent for periods of time and still see consistent income from their business. As a residual earner, you could be in the shower, in the hospital, or in the Bahamas, and you'll still see checks in the mail or direct deposit transactions on your bank statement. Doesn't that sound like fun!

Remember when I mentioned the word "leveraging" earlier? Leveraging is basically using someone else's time and money to benefit you. Now wait just a second. I know that sounds very harsh and cruel but think about it first. Isn't your boss leveraging your efforts? When I put it that way, you start to get the picture of how this concept separates the wealthy from the not so wealthy.

A residual earner's income stems from their business or businesses. They are the boss; they have total control of their business's success and achievement. Wouldn't you like to be in that position if you aren't already? With your own business, you can pass it to your children, and they can pass the business to their children in return, you are leaving a family legacy. You are able to leave your children with a ready-made pipeline of income versus working your job, retiring, and leaving your kids with nothing but debt.

With a residual income business such as a network marketing (multi-level marketing) business, you benefit only by helping others to be successful. I personally don't know of too many instances where corporate employees are helping others they work with to become successful.

The two major separations between linear income earners and residual income earner's is the linear-minded people work, scrap, and hustle for money. Most are only after a quick paycheck. Residual-minded people work, scrap, and hustle for freedom. By freedom I mean, freedom with their time, freedom with their lives, and freedom with their finances.

So which would you rather be? Would you rather be the linear individual living from paycheck to paycheck, no control over your success, unable to spend quality time with your children, and always sick because you have dreams and goals but are unable to achieve them? Or would you rather be the residual individual who possesses full control of their life, spends quality time with their kids regularly, is able to leave an inheritance for the future, doesn't have to sit on their goals and dreams, and can show others how to do the same?

I'll leave it up to you!

Now I would not explain those two concepts without providing a means to crossover from the linear mindset to a residual mindset.

http://www.payitforward4profits.com/dlturner3183

Check out the website above. This company will provide you with free information and they will simply introduce you to the most prominent and successful businesses that you can build out of your home and/or online. Aligning with this program will make the transition from linear income to residual income a smooth one. 

If you want something you never had, you have to do something you've never done, period!

Author Bio
Dimitri Turner is an Internet Marketing Guru out of Memphis, TN. He writes in-depth and passionate articles about the network marketing industry as well as inspirational and motivational articles that encourages his readers to maximize their potential and maximize the present moment.
Source:  http://www.articlegeek.com/business/business_articles/31-linearincomevs..htm

Saturday, 2 June 2018

Richard Branson: Advice for Entrepreneurs




If you want to get ahead and gain success in business then you want to learn from the most successful.  Hear Richard Branson's advice for budding entrepreneurs here and let me know what you think:

Tips to get your Entrepreneurship off and running
By: Michael Johnson

One of the best of the small business associations is the University of Central Arkansas Small Business Advancement National Center (SBANC.) 

While the ideal way of starting a small business would be to free yourself up from every other venture, problem, time consuming effort and obligation and throw yourself into starting a small business every waking moment, this isn't an ideal world. Few of us can afford the luxury of setting everything else aside to devote all our time and efforts, as well as capital - to starting a small business. 

Some of us have the itch to become an entrepreneur but have to "keep our day jobs" while we give this starting a small business idea a go. It may well be, in fact, that starting a small business part time is the most common entrepreneurial process.

Part of succeeding at starting a small business if you have to do so part time is to know your schedule and your time limitations and choose a business concept that you enjoy, have some training or expertise in and can be accomplished around your work schedule. The other alternative is to change your work schedule either with your current employer or choose an alternative employer. Starting a small business takes effort and focus as well as time. 

It may be that your current job is not only time consuming but also the type of work that requires a great deal of energy, a great deal of concentration, a very regimented schedule and perhaps the responsibility that tends to have you taking your work home with you either actually or mentally. This sort of work style doesn't lend itself well to starting a small business part time. 

Let's look at an example of a journalist who has a successful writing and editing business from her home office. When she decided she was interested in starting a small business she had been working for many years in newspaper management. Her executive responsibilities required 70 and 80 hour workweeks and even then she took work home.

After many years of this she began to think more and more about her dream of starting a small writing business. It called to her more and more urgently. But how was she to even think of starting a small business when she had little time, energy or focus left in her busy work week? Besides, she had to work to keep the roof over her head. 

What she did to determine if starting a small business was even possible, was to sit down and write out a budget, deciding where she could eliminate some non-essential expenses in her life, and what she absolutely had to have to live on. She then looked for, and found, a job that not only brought in enough money to live on but freed up a lot of her daytime work week hours as well as her mental focus. She took a customer service job in a call center. 

Starting a small business was going to be possible with this job where it had not been with her newspaper career for a number of reasons. It required considerably less mental acumen, it didn't require that she take her work home with her, it was easy, the hours were flexible (she worked 3pm-midnight Thursday through Sunday) and the dress code was highly casual. She could work all day starting her small business and then don her jeans and go into the call center in the evening. Now she's quit that call center job and her dream of starting a small business has been fulfilled. Her business is thriving and she works at it full time. 

You will find links to other small business associations from the SBANC site. These small business associations include the Service Corps of Retired Executives (SCORE) offering one on one counseling in person or online, the Small Business Administration (SBA) and its Small Business Development Centers which provide a ton of small business assistance including mentoring, training, publications, tapes, workshops and financing, Allied Academies - a worldwide research and training group, the Small Business Institute which provides entrepreneurial teaching and training, and the Federation of Business Disciplines, a group of educators devoted to small business teaching conferences.


Author Bio
About the Author: M. Johnsona operates a variety of small business websites and newsletters. Visit the website for many business start up ideas. www.smallbiztipscenter.com


Saturday, 19 May 2018

What's In A Name? The Six Essential Elements You Need To Know



Is your branding making you stand out? Are you getting the results you want from the branding of your business?  Here’s a great article on six essential elements you need to know about branding.

What's In A Name? The Six Essential Elements You Need To Know
By: Susan Friedmann

Selecting a name for your new business is not easy. A name does more than identify your company. It tells customers who you are, what you do, and more than a little about how you do it. Your name differentiates you from your peers, peaks customer interest, and invites further investigation -- if you do it right.

I didn't do it right. At least, not at first.

All entrepreneurs make mistakes, and I made one of my first ones right off the bat. Thrilled with the fledgling business I was starting, this precious enterprise so near and dear to my heart, I christened my company Diadem Communications. Diadem means crown-- a fitting name for what I felt was a
crowning achievement.

What does Diadem say to you? Does it evoke thoughts of me coming into your company, training your sales team to be the best booth staff ever, ensuring that every single trade show you attend turns out to be amazingly successful? Does it make me sound so good that you just can't wait to hire me?

No. It doesn't say that to me either. And even worse, it didn't say that to any of my potential customers. Going by name alone, no one would be able to determine the least bit of information about me, my company, or the services we offer. The name said nothing, and it did nothing for me.

The name had to go. More importantly, it had to be replaced by something effective. How do you come up with an effective name? Consider these six elements:

An Effective Name:

1. Tells Who You Are: Your name should reflect your identity. This is an essential aspect of branding. You'll be promoting this name, getting it in front of as many eyes as possible as often as possible. How do you want the public to think of you?

For some, that means integrating your personal name into the name of your business. This is very common in some professions: legal, medical, and accounting leap to mind.

Others prefer a more descriptive name. One successful small baker runs her business under the name "The Cookie Lady" because that's how her first customers identified her. It's doubtful that most of the customers even know her first name (It's Pat) but everybody in her market knows "The Cookie Lady".

2. Tells What You Do: It's incredible how many company names give little, if any indication of what type of work the organization actually does. Take the following examples:
·         Smith and Sons
·         Hulbert Brothers
·         Only One
Can you tell me what any of these companies does? Of course you can't. They're relying on customers already knowing who they are (a tricky proposition for new businesses!) or by having their name found in 'context', such as a yellow pages or on-line business directory.

3. Tells How You Do It: Words are very powerful. By carefully selecting what words you use in your name, you can convey a great deal about your company's image. Consider the names of three different massage and bodywork centers:

·         Champlain Valley Therapeutic Massage
·         Clouds Above Massage
·         Speedy Spa
All three companies are providing the same service: massage therapy. Yet the first appears to favor a more medical approach, the second, a dreamy, luxury approach, and the third focuses on fast service.

4. Differentiates You From Your Peers: Your company name is the first opportunity to tell customers how you differ from the competition. This can be done by emphasizing what makes you unique, pinpointing what aspect of your products and services can't be found anywhere else -- or that you do better than anyone else.

Consider the massage therapy example we looked at in number three. Each organization clearly has a different focus and approach to their customer base. They're attracting different types of clients, who are seeking fundamentally different approaches. All of which is conveyed in less than five words.

5. Peaks Customer Interest: Creating customer interest is an art and a science. Think carefully about your target audience. What qualities of your services are of the greatest import to your customers? What kind of words are likely to appeal to them?

Emphasize the important qualities in your name. For example, busy homeowners are drawn to the inherent promise of speed offered by "Bob's Instant Plumbing" while a reader in search of a good mystery will gravitate toward "Crime Pays Books".

Word choice is also important. Two yarn shops can both specialize in specialty fibers, but the one who labels themselves "All Hemp All the Time" will draw in a decidedly different crowd than the one named "Natural Beauty: Organic Yarns".

6. Invites Further Investigation: Customers are funny creatures. What one group finds to be funny and engaging turns another group off. You want your name to be inviting and approachable -- as those qualities are perceived by your target audience.
The best example of this may be seen in the individual investor segment of the financial services industry. Charles Schwab has spent years cultivating a classic, formal image -- but now that the consumer base is changing from 'old people with money' to 'everyone with a 401K', Charles Schwab has launched the "Talk to Chuck" campaign in an effort to be more approachable.

Make sure your name doesn't intimidate customers away! Some industries are more formal than others, but adopt pretension at your peril.

After following a series of simple step-by-step instructions to match my corporate identity with my service offering, I came up with the quintessential name: The Trade Show Coach. This name instantly tells customers what I do - assist companies with trade shows - and a little of the manner in which I do it - coach, rather than dictate, direct, guide, or organize.

See the difference? So did the buying public, some of who quickly became my best customers. The same thing can happen for you -- if you pick the right name.

Author Bio
Written by Susan A. Friedmann,CSP, The Tradeshow Coach, Lake Placid, NY, author: "Meeting & Event Planning for Dummies," working with companies to improve their meeting and event success through coaching, consulting and training. For a free copy of "10 Common Mistakes Exhibitors Make", e-mail: article4@thetradeshowcoach.com; website:
www.thetradeshowcoach.com

http://www.articlegeek.com/business/branding_articles/six-essential-name-elements.htm