Want to be inspired by some lead generation examples? Check out this article for some ideas. It is in two parts. Welcome back to part 2 for ideas 4-5. Let me know what you think with a comment
below.
5 Inspiring Lead Generation Examples You Can Learn
From – Part 2
4. Reconnect
When
generating sales leads, ideas should also include your old contacts. It’s easy
to lose touch with them given the pace of life. But they get that as much as
you do.
There’s
no harm in sending a “touching base”
email just to heat them back up as a prospect. Even if
they’re not ready to do business directly, they’ll be so flattered you thought
of them that it could lead to a nice referral.
5. Take an Active Role in Your Content
If you
really need leads, don’t farm out your content creation to a non-expert. No one
knows your business like you. So demonstrate it!
You can
do it by taking an active role in the ideation. You also want to offer
editorial oversight to any outside help if you don’t have the time to create
the content yourself.
These Lead Generation Examples Work
We’ve
tried a ton of lead generation examples over the years to varying effect. But
nothing works quite as well as the ones we’ve shared above.
They’re
flexible. They’re timeless. And they put the emphasis on creating value and
embracing the passion of your expertise.
Thank you
for reading. And make sure you check out these low-cost marketing and advertising ideas when
you’re ready to expand your reach.
Source: By Dale Harris
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